Climate Change Air Quality Monitoring Hyperlocal air quality

Vortex supports councils' Race-to-Zero with new tree planting scheme

Vortex IoT is helping councils go carbon neutral by planting a tree for every device sold.

Cameron Kent - 21 December 2020

Tree Sensor Light

Supporting its customers in reducing environmental impact is at the heart of Vortex IoT.

Therefore Vortex will be planting a tree for each sensor sold to help local councils adapt to climate change.

According to Trees For Cities, a single mature tree can absorb up to 22 kg of carbon dioxide in one year. It is thought that globally our forests absorb 40% of manmade CO2 emissions before it reaches our outer atmosphere where it traps more heat.

Vortex is on a mission to clean up the air.

Vortex's air quality monitoring sensors help councils meet net zero targets and enable councils to create new urban business models. The sensors detect levels of Nitrogen Dioxide (NO2), Ozone (O3), and particulates PM2.5 and PM10. They provide actionable intelligence so that councils can change traffic behaviour and improve air quality. Furthermore, they are “fit and forget” and are managed remotely, so help to reduce emissions caused from driving to service, calibrate, update, or replace sensors.

Planting trees as part of our service will make a positive contribution to mitigating climate change. This is because trees produce oxygen and planting more of them will help our councils clean up the air in cities by absorbing climate dioxide and producing oxygen.

We hope that all councils will follow the example of our customer Hammersmith and Fulham council. It is rolling out the largest density of sensors in Europe to monitor air quality to gain greater control over the pollution ruining public health and damaging our environment. We are looking forward to helping them increase their tree canopy and will be donating 56 trees.

Adrian Sutton CEO, Vortex

It is estimated that 2,367,000 tonnes of carbon is stored in London’s trees alone, with an estimated value of £147million to the UK’s economy. One mature leafy tree can produce enough oxygen to allow 10 of us to breathe. This is most important of all in densely populated and polluted areas like cities, where average oxygen levels are expected to be at least 6% lower.

Trees also soak up a range of other pollutants and toxins which are emitted by everyday activities. This is more vital than ever these days, as air pollution – particularly in urban areas – means the air we breathe is reaching (or exceeding) toxic levels. With 8 out of 10 people living in built up towns and cities, planting more trees in cities will have a greater impact on the health of a larger number of people in the population.

Councils can opt for receiving trees for their own cities or planting trees through Natural Resources Wales. The new tree planting scheme initiative adds to Vortex's ISO 14001 status, demonstrating our commitment to protecting the environment.

For more details about Vortex IoT’s sensor technology, please contact us.

About Vortex IoT

Vortex, part of Marston Holdings, is a dynamic and market-leading company at the forefront of smart city technologies. The company builds environmental sensors, networks and data solutions to support decarbonisation efforts globally. As experts in the latest IoT, AI, 5G and LiDAR technology, Vortex enables smart cities & smart infrastructures to become more efficient, safer and greener.

Monitor what matters; Act where it counts. Vortex's sensor technology aims to maximize visibility and delivers the actionable data that businesses need to start making smarter decisions. Air Quality Monitoring, Vehicle-2-Infrastructure Scanning, Remote Infrastructure Management and Smart Parking Systems are Vortex's tailored solutions for progressive smart city management. Powered by AI and enabled by a highly secure decentralised mesh network, all of Vortex’s products guarantee reliability, scalability and environmentally sustainable deployments.

Founded upon a bedrock of innovation, Vortex’s highly skilled team of engineers, technologists and leadership team are constantly developing the eco-smart products of tomorrow, for you today. For more information, please visit

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